Why do we give to 1% for the Planet?

1% for the Planet business members take responsibility for our planet and give back.

Businesses that join 1% for the Planet commit to supporting approved environmental nonprofit partners and do so by committing to donate the equivalent of 1% of sales through a combination of monetary, in-kind, and approved advertising contributions.


Who They Are

1% for the planet was started in 2002 by Yvon Chouinard (founder of Patagonia) and Craig Mathews (founder of Blue Ribbon Flies). Both successful and responsible entrepreneurs, they recognised the power of collective action to protect the environment. 

A global network of businesses, nonprofits and individuals working together for a healthy planet. More than $175 Million dollars given back to the environment.


What They Do

1% for the Planet bring dollars and doers together to accelerate smart environmental giving and collaborate with individual and business members to identify environmental organisations that will make the greatest impact and align with your giving goals.

We certify that every dollar contributed goes to a vetted, trusted nonprofit.

Patagonia 1 Percent for the Planet Member